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Haircare: ingredients, tips and more
January 5, 2021
Why are sulfates bad for your hair (and the environment)?
So what is it all about ? Sodium Lauryl Sulfate (better known as SLS), is a cleansing agent found in many soap-based products. The role is pretty simple – the...
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January 5, 2021
Why doesn't coconut oil work on my hair?
Coconut oil is the richest natural source of medium chain fatty acids (MCFAs), special types of fatty acid with antibacterial and antimicrobial properties that are very nourishing. Its structure allows...
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January 5, 2021
What do we want? Proteins!
Why? 80-85% of your hair is composed of a protein called keratin! So you got the point, hair is build with proteins and in order to strength them, protein treatment...
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January 5, 2021
What is personalised Hair care?
Customisation is what today’s consumers desire of all industries. We want our name engraved on a bracelet, we want to design our sneakers and so on. In cosmetics it makes...
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January 5, 2021
Is the hair care industry eco-friendly?
Why overconsumption in the hair care industry is harming us Intentionality focuses on the reasons behind a certain consumer decision. Ever heard the phrase: “don’t shop while you’re hungry“? Nutrition...
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January 5, 2021
How to transition to natural hair care?
If you have decided to make the switch from mainstream hair care to natural hair care products then you have to be prepared for a transitional period of a few...
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December 24, 2020
Are moisturising hair products a myth?
Keeping curly and afro hair moisturised is often seen as a challenge. Multiple factors may contribute to this hair’s natural affinity for dryness, including the shape of the hair shaft,...
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December 24, 2020
Is African Black Soap a Good cleanser for Natural Hair?
African Black Soap is a staple of African-descent skincare because it offers a wealth of benefits for your skin. It continues to gain recognition across the board for its unique...
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